Category Archives: Money

Making the Most of a Slow Month

As much as it seems we should have continuous growth as our practices mature, that’s not what happens. Seasonal schedule shifts and spending habits can have a big impact on our client load from month to month. These natural dips … Continue reading

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Fool Me Twice, Shame On You

No one likes being taken for a fool, especially when it costs them money. A few months ago, I was contacted by a client who I hadn’t seen for a long time. Against my better judgment, I went ahead and … Continue reading

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‘Tis the Season for Taxes (Again)

Just when I think I’ve shared everything I know about business taxes, I come up with something else. That’s because there’s SO much to know about handling them! I’ve have learned all of these lessons the hard way but am … Continue reading

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A Different Approach To Raising Prices

An inevitable business decision that I’ve struggled with over the course of owning my practice is raising prices. Earlier this year, I found that I still wasn’t earning enough to get where I want to be financially. I knew a … Continue reading

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How To Fill Those Pesky Same-Day Openings

I don’t know about you, but the closer it gets to an open spot in my schedule the less likely it is that someone will book it. You’d think with so much massage-on-demand popping up there would be more people … Continue reading

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Do You Really Need MORE Clients?

It’s common business knowledge that it takes less time, money and energy to keep customers than it does to acquire new ones. Having a thriving practice is the perfect combination of attracting new clients while retaining those we already serve. … Continue reading

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Which Modalities Get the Most Clients?

In the beginning of every massage practice (and along the way), there’s a decision to be made. What services and modalities will be on the menu? This decision says so much about us and yet, we often don’t give it … Continue reading

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