Category Archives: Business Practices

Fool Me Twice, Shame On You

LISTEN TO BLOGCAST No one likes being taken for a fool, especially when it costs them money. A few months ago, I was contacted by a client who I hadn’t seen for a long time. Against my better judgment, I … Continue reading

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What NOT To Say When Clients Are Late

LISTEN TO BLOGCAST As massage therapists, we work on a tight schedule. When clients are late, that schedule can get thrown off, which can lead to running behind and making other clients wait. This causes undo stress for us and … Continue reading

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Policies Are Made To Be Bent

LISTEN TO BLOGCAST A recurring theme I see in massage blogs, magazines and Facebook groups is owning our worth. This gets tested when we’re presented with situations that we’ve created policies to address, such as cancellations, late arrivals and expiration … Continue reading

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A Different Approach To Raising Prices

LISTEN TO BLOGCAST An inevitable business decision that I’ve struggled with over the course of owning my practice is raising prices. Earlier this year, I found that I still wasn’t earning enough to get where I want to be financially. … Continue reading

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Not All Cancellations Are Created Equal

LISTEN TO BLOGCAST Cancellations suck, especially when they happen with too little notice to fill them. Often, this is the case when clients are sick. So what’s the best policy for cancellations due to illness? Most of the advise I’ve … Continue reading

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Crashing a Perfect Massage Space

LISTEN TO BLOGCAST I’ve been keeping a secret. For the past year, my practice has been under siege by a seemingly uncontrollable conflict of interest. This has made me sad, angry, hopeless, optimistic, frustrated, and in the end, totally bewildered … Continue reading

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Which Modalities Get the Most Clients?

LISTEN TO BLOGCAST In the beginning of every massage practice (and along the way), there’s a decision to be made. What services and modalities will be on the menu? This decision says so much about us and yet, we often … Continue reading

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